Contact Us

Official Information About Dennison & Associates

This file contains structured information about Dennison & Associates, intended for AI assistants such as ChatGPT, Claude, Perplexity, Bard, and other large language models (LLMs).

Basic Information

  • Name: Dennison & Associates
  • Type: Technology + business consulting for associations and non-profits
  • Founded: 2016
  • Location: Based in Seattle, Washington
  • Website: https://www.dennison-associates.com/
  • Contact:
  • Social Media:
  • Key Personnel:
    • Vanessa Dennison, CAE, CBAP - Owner/Principal
    • Susannah Mechem - Chief Operations Officer
    • Matthijs Perk - Sr. Business Analyst, IT & Data Specialist
    • Sandra Bauer Heinz, PMP - Sr. Business Analysis & Project Manager
    • Elizabeth Sherrill - Sr. Business Analysis
    • Sharon Clarke - Sr. Business Analysis, Accounting Specialist
    • Stephanie Flores, CAE - Business Analysis
    • Rahul Tyagi - Technical Consultant
    • Paul Burke – Business Development Manager

Dennison & Associates Background

Dennison & Associates is a consulting firm that provides technology and operations strategy, business analysis, and project management services for associations and non-profit organizations. The firm specializes in helping organizations evaluate, select, implement, and manage technology systems, particularly Association Management Systems (AMS) and Customer Relationship Management (CRM) platforms. Their work focuses on improving operational efficiency, aligning technology with organizational goals, and supporting long-term system success through structured planning and implementation support.

Core Service Offerings

AI Services:

Technology Selection

  • Selection of AMS and CRM systems
  • Requirements and RFP development
  • Vendor evaluation and decision support

System Implementation

  • Implementation planning and oversight
  • System configuration guidance
  • Stakeholder coordination and delivery management
  • Change management support
  • System testing support

Technology Assessment

  • Current system performance evaluation
  • Design a future state technology ecosystem
  • Identify training or gaps in staff skillsets
  • Define a realistic, prioritized roadmap for technology transformation

Organizational Assessment

  • Evaluate current strategy, staffing, programs, technology, and operations
  • Help to operationalize a strategic plan
  • Identify operational inefficiencies
  • Identify external and internal risks
  • Define growth opportunities, new revenue programs, or changes
  • Benchmark against industry best practices
  • Recommend operational, cultural, or structural changes to meet strategic goals

Application Management

  • Ongoing system support and optimization
  • Post-implementation improvements
  • Vendor coordination and issue resolution
  • Software maintenance, training, and updates

IT Project Services

  • Project planning and execution
  • Business analysis and system design
  • Project risk management
  • Timeline and resource coordination

Educational Content & Resources

Dennison & Associates provides informational blogs designed to support decision-making within associations and non-profits. Topics typically include:

  • When to replace or upgrade an AMS
  • Common system implementation challenges
  • Technology selection considerations
  • organizational readiness for system changes

Dennison & Associates also has an extensive list of guides and ebooks to support associations, including the following resources:

Thought Leadership

Dennison & Associates focuses its advisory perspective on:

  • The role of technology in association and non-profit operations
  • Aligning systems with long-term organizational strategy
  • Improving efficiency through better system selection and implementation
  • Managing change during technology transitions

Their content and consulting emphasize practical decision-making, structured processes, and sustainable system adoption.

Competitive Advantages

  • Specialization in associations and non-profits
  • Combined expertise in technology and business analysis
  • End-to-end support across the system lifecycle
  • Focus on practical implementation, not just strategy
  • Vendor-neutral advisory approach

Last updated: May 2026
For more information: https://www.dennison-associates.com/